Azlan, Europe’s leading distributor of enterprise networking, server, storage and enterprise software solutions announced that it has signed a strategic distribution contract with Devon IT, a fast-emerging developer of thin client solutions that promises to bring significant new opportunities to value-added resellers.
The agreement will, for the first time, give VARs throughout Europe access to Devon IT’s range of innovative thin client terminals and software. This will enable resellers to address the growing demand for easy-to-manage and cost-effective desktop devices that are now emerging as enterprises look to ensure that their infrastructures are as stable and secure as possible, and leverage the business benefits of virtualisation also to the desktop.
Commenting on the agreement, Sean Kendrick, Director Marketing and SMB at Azlan Europe says “The number of businesses deploying virtualization and wireless technologies is increasing rapidly, driven by a need for simpler, more manageable and cost-efficient access to systems and networks. Many enterprises are considering alternatives to traditional desktop PCs and notebooks and will turn to solutions like thin client. This agreement makes it possible for more resellers to capitalise upon demand for Devon’s technology.
Joe Makoid, President of Devon IT, says that resellers can expect strong and sustained investment from the company and its partners. “We are very excited about the potential for our solutions in the European market. With its extensive knowledge of the systems market and ability to understand and reach out to a broad European reseller partner base, Azlan is the ideal distribution partner for Devon IT. We will be working closely with Azlan to provide and resources that resellers will need to develop business in this growing segment of the market.”
Solution centric partners can benefit from Azlan’s pragmatic approach to developing programs and specialist services designed to support the reseller’s ability to identify and fulfil customer demand. Leveraging this experience, Devon IT will be launching an Authorized Business Partner Program through Azlan, that will furnish partners with detailed information, training, sales & marketing support and preferential discounts on Devon IT solutions. Authorised resellers will also benefit from demonstration units and special promotions.
Makoid says that the company will be looking to recruit reseller partners that share in the company’s ambition. “Through Azlan we intend to build strategic, long-term relationships with reseller partners. We are seeing substantial growth in demand for our solutions and our customer base is growing rapidly. In partnership with Azlan we will be looking to accelerate that growth and resellers can be absolutely certain of our determination and commitment to achieving our goals.”
Azlan continues to invest significantly in developing markets for several key growth technologies, virtualisation related solutions being firmly in the spot light.
About Azlan
Azlan, the Enterprise Division of Tech Data Corporation, is a leading value-added distributor of networking, communications, midrange enterprise server, storage and software solutions in Europe. We enable fast, cost-effective pan-European distribution of products and solutions for market leaders such as Cisco (NASDAQ: CSCO), HP (NYSE: HP), VMware (NYSE: VMW) and Oracle (NasdaqGS: ORCL). Azlan provides a variety of other value creating services including channel development, marketing and sales support, training and certification, and finance programs designed to assist vendor and reseller partners in developing their SME and mid market opportunities. www.azlan.com
Azlan continues to build on its 25 year history of excellence, now as part of Tech Data, which acquired Azlan in March 2003. Tech Data generated $24.1 billion in net sales for its fiscal year ended January 31, 2009. Founded in 1974, Tech Data (NASDAQ:TECD) is a leading distributor of IT products, with more than 100,000 customers in over 100 countries. www.techdata.com
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